News from JKSHIM | Guest Talk by Mr. Rajath, Director of Bolas Agro Pvt. Ltd. on Business Strategy

A guest lecture by Mr. Rajath Kamath, Director, Bolas Agro Pvt. Ltd., Nitte held on 24th November 2025, offered a powerful blend of strategic insight and real-world application. Mr. Kamath outlined the company’s mission and strengths, using PESTLE analysis to frame its business landscape. He skilfully connected opportunity definition, customer targeting, positioning and portfolio assessment to modern market needs. His discussion on customer acquisition, new product development, Blue Ocean-Red Ocean strategies, single-brand retailing and the Kano model added immense value.

The session was highly engaging and broadened strategic thinking with practical, industry-driven perspectives.